Turn visits into value.

See how Avenue Intelligence can elevate your next event.

Event success is determined from more than just headcounts. Avenue Intelligence shows how people move, engage, and interact. Giving event organizers the insight to improve logistics, enhance experiences, and plan smarter, while helping event sponsors prove brand impact with clear data on impressions, engagement, and return on investment.

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How Avenue Powers Event Success

Avenue Intelligence transforms raw movement into meaningful insights. The Avenue Insights platform makes it easy to understand how people experience your event from the moment they arrive to where they engage most. Whether you are organizing an event or sponsoring one, Avenue helps you see what captures attention, how visitors move through the space, and where your efforts make the greatest impact.

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Capture Movement

Anonymous sensors track how attendees move through the event, from entry points to activations and exits, revealing overall attendance and flow patterns.

Analyze Behaviour

Our analytics uncover how people engage with the space, where they linger, which areas draw the most attention, and how different zones perform.

Visualize Insights

Interactive dashboards and heatmaps make it easy for organizers to optimize layouts and for sponsors to see exactly how their activations performed.

Drive Results

Use data-backed insights to refine future event planning, justify sponsorship ROI, and create experiences that attract and engage audiences year after year.

How Can Avenue Intelligence Benefit Events?

Avenue Insights transforms event operations by delivering actionable audience data. The platform helps event organizers secure premium revenue and build credibility by providing partners with concrete ROI metrics like dwell time and unique visitor counts to validate investment and justify higher pricing. At the same time, it empowers event sponsors to make data-driven decisions by providing quantifiable proof of performance for their activations, ensuring their marketing budget is well spent. These shared insights allow for the optimization of operations, tracking the true success of programming, and building a more valuable, predictable, and measurable event for everyone involved year after year.

Event Organizers

Running an event means balancing logistics, attendees, and experiences all at once. With Avenue Intelligence, you no longer have to rely on guesswork to know what your attendees are doing. Instead, rely on anonymous, accurate pedestrian data.

Know Your Audience: Measure the true event scale with validated, zone-specific visitor data.
See Movement In Real Time: Understand where crowds are gathering, which areas are underused, and how people flow through the event.
Plan Smarter: Optimize layouts, reduce congestion, and improve entry and exit points for a seamless experience.
Learn For The Future: Carry forward insights to make every event more efficient and engaging than the last.

Event Sponsors

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Sponsoring an event means wanting more than just visibility. Evidence is needed to guarantee that the investment will pay off. Avenue Intelligence provides the data needed to show exactly how impactful brand presence is.

Measure Impressions: See how many people passed the activation
Track Engagement: Understand how many people stopped and interacted with an activation.
Prove ROI: Turn foot traffic and engagement into measurable results you can share with stakeholders.
Compare Performance: Evaluate which activation booths or placements performed the best.